Do the hard leadership things better.

At Multitudes, we know first-hand how hard it is to achieve big goals and care for your team along the way. But we also know that it’s possible. 
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Multitudes makes it easier to do the hard things, in a human-centric, data-informed way.

Why choose Multitudes?

1. We help you with performance and delivery, in a human way.

We know it well: Leadership means you have to make tough decisions and have hard conversations. Because you’re someone who cares about people, you feel the weight of those decisions. You want to make sure you’re bringing in all the information you can, especially for the hard calls. And while Elon’s approach (of stack-ranking and firing) looks easier, you don’t want to go down that pathway.

Multitudes brings together the information you need to make the big calls. We combine insights about the work and about people, so that the data gives you a more balanced view. Because we’re pulling in passive data, we can catch outliers and trends faster than waiting for someone to raise an issue. And because data is the starting point for a question, not the answer, we give you conversation-starters to get more context from your team.

When you’re making a hard call, the more information you have, the better.
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2. We turn data into insight and action.

No one needs another dashboard; what we want is better teams. Multitudes isn’t a BI tool that gives you charts and calls the work done; for us, charts are just the beginning. Success is whether we actually help you make changes to improve. 

Here’s how we approach that at Multitudes:

• We show you what good looks like on the charts, with industry benchmarks to get you started and customizable targets that you can configure as you go.
• We highlight hotspots and areas of improvement, so you know where to spend more attention.
• For hotspots, we look for contributing factors and then surface them for you – are big PRs slowing us down? Are we overloading a few people with code reviews? 
• We give you nudges to action in Slack – with questions to ask, specific pieces of work to investigate, and experiments to try. And when you’re doing well, we remind you to celebrate with your team!

Our focus on taking action is a big part of why we’re so passionate about giving the whole team access to these metrics. A top-down approach to metrics will always be slower and less effective than giving the data to everyone as a feedback loop.
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3. We're transparent about what we're building and how.

The reality is that engineering metrics make people nervous. Especially metrics that relate to performance. So rather than asking you to trust us, our approach is to be transparent with you, and help you be open and transparent with your team in turn.

How we do that:

• We share screenshots of the product across our website, so you can see how it works instead of having to guess
• Our help docs are available to anyone – we don’t lock them down to customers only. We’re also explicit on how we do our calculations, what research we draw from, and what good looks like for each metric. (We don’t mind if you want to copy us to build something yourself, because we know our value isn’t in giving you a bunch of metrics but in what we help you do with them.)
• We offer a one-month free trial so you can see for yourself how it works
• We’ve publicly shared our data ethics principles, which govern what we will and won’t build. (And we mean it – we’ve said no to large contracts because they didn’t meet our principles.) 
• Drill downs throughout the app mean you can explore the data yourself and check our math, if you really want to. 
• We regularly do demos with our own team’s data – because we know you’ll only trust us to help you build your own high-performing team if we’re doing it ourselves. 
• We don’t give leaders secret data about teams or team members – if a leader can see data about a person, that person can see the same thing in the app. This is why so many managers share screen to show Multitudes during team discussions – because they don’t have to worry about accidentally sharing something the team shouldn’t see. 

Sharing data between leadership and team members means more hard conversations at the beginning – because leaders need to explain why they want the data and what they’ll use it for – but then it puts everyone on the same page later when they’re looking at the data and problem-solving together. (See our original research on how teams use data for more about why this is so important.) Ultimately, transparency builds trust.
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4. Good data fundamentals – you can't use the data if it's not right.

Nothing else matters if the data isn’t right. We base our metrics and methods on solid math and statistical fundamentals – you won’t see us using lines of best fit without an r-squared, or confusing mean and median. (Hat tip to our team members who did data science at Stanford and got a PhD in quantum computing). It’s also why we do original research with independent experts to validate our approach.
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5. We work in partnership with you to get better.

Continuous improvement is our jam – and we want it to be yours too. (See DORA’s 2024 report for more about why the best teams are ones that focus on improvement; pg 14 is one example). We’ll help you build a team that continuously improves (see this team at Clara that used Multitudes to reduce Change Lead Time by 89% over a year). We care far more about how a team is trending than where they are today.

Our product is also in active development; our customers regularly tell us how much it’s improved from year to year. As part of that, we’re always listening to our customers and weaving in their requests – from PagerDuty to Focus Time to our Data Export features, they all came out of co-design processes with our customers. We offer regular Multitudes training sessions that we encourage you to bring your whole team to – so they can ask us their big questions and give feedback directly to us too.

Finally, this is why we don’t have a free tier. Because the level of service that we give every customer isn’t something we can give away for free.

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Great performance comes from stepping into the hard decisions, not avoiding them. 

And we have good news – you can achieve big goals and support people. We would even argue that you don’t get one without the other. 

Multitudes is here to support you on that journey, because we’re figuring this out alongside you.

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-Lauren, Founder

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